South America is home to one of the most diverse and important ecosystems in the world... the Amazon Rainforest. This ecosystem has been reduced to 7% of its original size due mostly to the perceived needs of man.
Traditionally, local natives have cleared or burned hundreds of millions of acres of this rainforest to provide land for agriculture or timber for sale. The result is a catastrophic change to the landscape and potentially the delicate balance of the world’s natural recycling systems.
Project 10 is tackling deforestation head on with reforestation and education programs to redirect the mindset of local populations towards conservation. By planting trees that local populations can utilize without destroying (such as those that produce the Cupuaçu and Açai fruit) we can reforest the region with an assurance of sustainability.
This project is already reforesting the Amazon with the aid of AmeriSciences. AmeriSciences has pledged a portion of the proceeds from every sale of its nutritional beverage, AS10. This “A tree for every case” program will provide Project 10 the resources to reforest large tracts of deforested land and bring hope to the local population. |